Arighi Bianchi is a unique, fourth-generation family furniture business which is housed in a striking Grade II listed building. The company began in 1869 and is well known throughout the country…but being old doesn’t mean you have to be outdated.
Having worked with Arighi Bianchi as digital consultants for some time we were asked to build a new website that could integrate with Arighi Bianchi’s in-store stock and point of sales system (NAV) and import products and pricing for the old Arighibianchi.co.uk website.
After exploring the company’s needs for future growth, digging into statistical detail on the way users were using their current site through Google Analytics we started to create a picture of the way the site could come together. During the exploration phase, we advised and added our own goals based on the current digital landscape and capabilities of the quality of projects we deliver.
We designed a fully bespoke tailored solution based on multiple user journeys, scenarios and all our team’s years of experience working with high end e-commerce projects for Adidas, Disney, Waterstones, Kiddicare and Oxfam to name a few to give the project and brand something to be proud of and stand out from the competitive marketplace.
As well as designing and building a wonderful user experience that would effortlessly increase conversion and load like lightning across all screens sizes and devices, our job was to advise, guide and explain reasons for decisions whilst listening to the team and their dreams. Each step of the design and build totally involved the Arighi Bianchi team. This is the way we do it at 180South, total collaboration with you, the client.
The result is a visually stunning, fast, intuitive e-commerce website that can be added to in modular phases as extra features or functions are required. It’s imperative to Integrate with existing systems and is integral for efficient workflow and this project was true testament to that. All 2000+ product details from the old website were effortlessly imported over to the new website.
If you’re ready to see how we can help your business achieve it’s goals, get in touch to start a conversation. Whatever stage you’re at, we’re here to help.
